About Tile Today
In February 2006, we will publish the 50th edition of Tile Today. Since its launch in 1993,
Tile Today has been fully endorsed by the industry's premier body, the Australian Tile Council, as the tile industry's official publication. During 2005, we experimented by placing 3,000 copies of Tile Today on sale nationally in selected news agencies. Sales were reasonable, however increased demand for Tile Today by specifiers and retailers of tile and the acquisition of the contact details of an additional number of tile fixers, determines that we will better serve our advertisers and readers by distributing copies to a wider audience, in preference to selling a reasonable
number of copies in news agencies. Australian Bureau of Statistics (ABS) figures indicate that there are approximately 15,000 tile fixers in Australia. Tile Today Oceania will now reach in excess of one third of their number. We have tracked the opening and closing of tile retail outlets in every state and we have made strenuous efforts to uncover all the hardware, carpet and design practices that also sell ceramic tile. It has come to our attention that a growing number of shopfitters and landscape architects are becoming involved in selection and installation of tile. We have therefore added over 500 major players in those fields to our circulation.
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